Benefits of Enrolling in the Marketing MA

Our online format allows you to take courses at your own pace and on your own time. Complete the program in as little as 15 months full-time or over two years part-time.

Choose from three in-demand specializations designed to prepare you for some of the fastest-growing roles in marketing, and earn certifications in essential tools such as Google Analytics, Brandwatch, and HubSpot. 

Career Outlook for Marketing Students

Marketers who can bridge the gap between the art of storytelling and the science of analytics—using innovative strategies and emerging technologies—will be positioned to thrive in this rapidly growing field.

Careers to Explore

  • Digital Marketing Manager
  • Digital Marketing Project Manager
  • Digital Marketing Director
  • Content Manager/Director
  • Web Content Producer 
  • VP of Digital Marketing
  • Social Media Manager
  • Digital Marketing Manager
  • Director of PR and Marketing/Communications 
  • VP of PR and Marketing
  • Chief Marketing Officer

Get the Emerson Edge with Our Graduate Student Benefits

Once you commit to graduate school at Emerson, you’re automatically enrolled in our Emerson Edge program. Emerson Edge is designed to help you network with peers, alumni, faculty, and staff to ensure you’re getting what you need out of your graduate program including career exploration, resume building, financial planning, and access to exclusive events for students and alumni. 

Emerson Edge Benefits

  • Career exploration and preparedness: Work with the Career Development Center to discuss your interests and skills to investigate different career paths. Our Career Development team reviews industry trends and updates you on emerging career paths and industries. Start with the Graduate Career Action Plan to learn about your skills, the Emerson community, industry, and network. Work with our team to craft your resume, cover letter, and portfolio and receive access to exclusive job listings.
  • Attend graduate student events: Meet new friends and network with your colleagues in the graduate community at in-person and online events hosted by the Graduate Student Association.
  • Work with your graduate program director: Your graduate program director serves as a mentor to you and your classmates. They’ll help you connect with alumni, identify internship and career opportunities, and build a class schedule that excites you.
  • Network with Emerson alumni: Our alumni network consists of 51,000+ proud Lions. Meet alumni from around the globe through Emerson’s exclusive Emerge platform, and in-person and virtual events hosted by our Alumni Relations team. Our alumni are known for helping each other out, from mentoring opportunities to career guidance, and you’ll join one of the best alumni networks in the country.
  • Consult with our Lacerte Family Writing and Academic Resource Center to create a work-life balance plan and receive feedback on writing projects and coursework for native and non-native English speakers.
  • Find graduate housing: Work with our Off-Campus Student Services to find off-campus graduate housing, roommates, neighborhood and budgeting advice, and even learn how to sign a lease.
  • Explore our accessible resources: Coordinate with our Student Accessibility Services to receive access and support to our graduate programs and courses, activities, and services to ensure your needs are met while studying at Emerson.

1Ma, J., Pender, M., & Welch, M. (n.d.). Trends in Higher Education Series, Education Pays 2019. Retrieved from https://research.collegeboard.org/pdf/education-pays-2019-full-report.pdf

2 The U.S. Arts Economy in 2019: A National Summary Report. (n.d.). Retrieved from https://www.arts.gov/sites/default/files/SummaryReportAccess.pdf